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Is your Website Ready for Google Shopping (Part II)

It’s quickly approaching and to herald the arrival of our Optimise Webinar E-commerce series our final blog takes a look at part II of what your website needs to be ready for Google Shopping. We’ve covered a lot of the gritty details, but, there is more you need to consider before you can be happy
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Hybrid Marketing – the Ultimate Integrated Approach

Hybrid marketing has an Omni-channel presence with an integrated approach. Marketers who practice hybrid marketing are able to write excellent and original content, possess great analytical skills and are able to provide solutions across all platforms, be it Public Relations, Web, SEO or social media management. Rather than seen as separate entities, the hybrid marketer
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Searching for Love on Valentine’s Day with Google

This post originally appeared in the Google ‘Think Newsletter’. We loved it so much we wanted to share it with you.


Register for our E-commerce Optimise Webinar!

The ‘Real’ Secret to E-commerce Success – The Insider’s Guide to Google Shopping Want to take advantage of the growing percentage of customers shopping online? The secrets you’re after to guide your customers to online shopping success can be found here! Join SponsoredLinX expert Mark Reidy as he shares the secrets you’re dying to know,
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Part I: Is your website ready for Google Shopping?

If you look back to Christmas 2014 (which feels like it was only yesterday and at the same time a lifetime past) did you purchase any of your Christmas gifts online? You aren’t alone if you did; many people shop online for the convenience; they don’t have to make the dreaded trip to the crowded
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Learn from the Best Social Media Accounts in the World of Sport.

Social media use during live sporting events is increasingly becoming a stand-alone drawcard. In relation to two recent sporting events, the Australian Open and the Super Bowl – their social media accounts are some of the best in the world. We take a look at some of the techniques they use and how you can
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Google Shopping Features and Benefits – Make It Work for You!

To the uninitiated, online shopping platforms may seem overly complicated and confusing, but as the platform continues to grow, e-commerce options are quickly becoming very user-friendly and easy to navigate for consumers. It’s now simpler than ever before to purchase something, pay for it securely and, receive it promptly. If it’s not what you thought,
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How Australian SMEs can ease the squeeze of the Falling Australian Dollar

We are a country curiously obsessed with the Australian dollar (we are currently trading at 0.77 US). Put aside the news headlines dominated by the recent Queensland Election and the massive sporting events over the past weekend and, you’ll  see articles all displaying the well-known fact that the Australian dollar is falling and, likely to
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Let’s go Google Shopping!

Who doesn’t love shopping? Whether it’s a child allowed to choose a toy for their friend’s birthday present, a teenage boy shopping for accessories for his first car which he has been saving forever for, or a middle-aged woman buying a gift for her friend’s baby shower and, even an elderly man purchasing an anniversary
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Facebook at Work?

Some say it adds to company culture. Others say it’s a distraction and waste of time and resources. What we can all agree on is that internal communications is a vital way of distributing vital information between departments within a business. How effectively and efficiently this is done though can often come down to the
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