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Catering To A Mobile Audience: Our Top Tips

When writing content for your website or marketing campaigns, often the idea of catering to mobile optimised devices is overlooked. Why should this concern you? Well, audiences using smaller screens often interact with your content different to that on a desktop computer. At SponsoredLinX, we encourage small businesses to implement practices that will cater to
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Common Mobile Mistakes
Check Out These Five Common Mobile Mistakes

We now live in a mobile first world, and it’s vital for companies to get their digital experience on point. However, while many senior marketers understand the importance of mobile experience, they can still get it wrong. Having been around for the start of the mobile boom, SponsoredLinX has witnessed its evolution first-hand. What worked
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Social Media Marketing For Mobile
Social Media Marketing For Mobile Optimised Campaigns

In an age where mobile is at its most popular, it is no surprise to find that people now spend more time on their smartphones than they do their desktop computers. In addition to relying on portable hand-held devices to easily access their texts or emails, users often use them to browse on social media.
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“Maybe DIY wasn’t the best idea…” – What would your website say if it could talk?

Building your own website can seem like the smartest option when you’re budgeting your hard earned cash. But if you’re not careful, it can also create more issues for you later on. Below, we give you the top five questions your website would ask you if it could, and uncover some of the biggest mistakes
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Understanding SEO & Mobile

For any small business owner embarking on an SEO strategy, you will soon realise there a two parts to the equation. One, your SEO plan of attack for desktop search, and two, your strategy for mobile SEO. Fortunately, Australian SMEs are catching on. “Next year, Canada and Australia will surpass South Korea to become the
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Digital the Big Winner for Ad Spend in Australia for 2016

According to recent reports from B&T and Sydney Morning Herald, Zenith Optimedia have predicted that Australia’s advertising and marketing spend is set to only increase by a meagre 3% in 2016. A 3% rise will equate to $13.5 billion but the biggest winners within the industry are set to be digital mediums, largely thanks to
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