Blog

There seems to be a growing trend of people seeing AdWords and SEO as alternatives, each with its own advantages and disadvantages.

Over the past couple of years it’s seems that SEO companies are a dime a dozen. Businesses must feel spoiled for choice when they jump online to start researching prices and SEO providers with dozens offering things such as “no contracts”, “endless keywords” and what seem like impossibly low prices. But a note to the
Read More

Google’s latest addition to array of tools one can use to assist their Adword’s campaign perform better is the Keyword Auction Insights Report. The new report will allow one to see comparative performance information on other advertisers who are participating in the same auctions as you. It shows the display URL of the advertiser who
Read More

Having your most prominent keyword in your domain (www.keyword.com.au for example) can be quite valuable in terms of SEO, but it’s not absolutely essential.

Have you ever clicked on a search result and ended up on a page full of text that “wasn’t quite right”? Whether it was spelling mistakes, messy grammar, or paragraphs of random text that just didn’t make sense, this was likely cut-rate SEO content (text content with keyword density which is designed to help you
Read More

Did you know that Google takes the age of your domain (www.example.com.au) into consideration when calculating where you will rank in search results? That’s right, the people at Google create their search algorithms based on a large number of factors, but they all come down to one thing: trust.

If you’re looking to get into SEO services, THE most important part of this is selecting a list of keywords which will maximize chances of your return on investment. SEO takes time and you don’t want to waste months working on either a lost cause (keywords that are way too hard to rank for) or
Read More

Google recently posted this very interesting video on their official blog talking about the past, present and future of their search engine. Some very informative viewing!

With so many options available for attracting more visitors to your website, how do you know which method to use? I guess it depends on where your customers are searching for you. Are they looking on Facebook, Google and Yahoo? One thing everyone knows for sure is that Google is the market leader in Search
Read More

Many business experts have been saying for a while now that for best visibility/growth etc you need to diversify your online advertising strategies. Sure, putting all your proverbial eggs into one basket does mean you will be able to commit more of your time to getting results but it also means you’re going to be
Read More