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Why You Need Facebook Ads to Rule Your Business World – Like Farming VS Like Building

As you have scrolled through your Facebook feed, you’ll be familiar with the posts you have been subjected to because friends or families have chosen to ‘share’ or ‘like’ a particular Facebook page. Does ‘1 like = 1 prayer’ ring any bells? Now we all know and understand that 1 like does not equal 1
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Why You Need Facebook Ads to Rule Your Business World – The Plan of Attack

Everyone has a social media platform they prefer, but statistics and research shows that Facebook is the dominate channel. Most people within your business and social circles will have a Facebook profile. Some people have more than just one, particularly if they own a SME. Managing a Facebook Business profile is vastly different to managing
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Black Hat Social Media and How It Can Affect your SEO Efforts

Regardless of how sophisticated Google’s search algorithms get there will always be people trying to manipulate the system. Black Hat SEO has been around for a long time and may never go away. With the growing importance of Social Media it was inevitable that Black Hat Social Media would become a thing. But what effect, if any, can it have on your SEO efforts?


The Benefits of Databases

The first thing you do when thinking about implementing a new marketing campaign for your business is market research, right? This is where databases come in handy.


Get more engagement with Video

The further along we get into 2014, we are having to find even more ways to interact with customers digitally. Social media platforms are great for gaining insights into how customers interact with brands & products, now more than ever. These insights often lead to new and exciting ways of engaging with customers and getting them to interact with new products & promotions.


Snapchat’s New eCommerce System

Just as Facebook and Twitter have announced that they are getting into eCommerce, Snapchat appears to be trying to get in on the action too. The popular mini photo and video sharing social network bought trademarks for two payment related systems last week.


Weekly Round Up: This Week in Australian Business

Weekly round up of the Australian business news.


Businesses to ‘Like’ on Facebook

If you would like to research particular businesses that are using social media effectively before you start implementing your own business’s social media campaign. Then you should probably check out and ‘like’ these companies on Facebook.