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Fact: Too many people engage in SEO without a full understanding of what they can really expect from it and what constitutes a good result. This blog series will focus on what constitutes a good result and how to plan for maximum return on investment. So let’s get started with Part 1: Keywords!

At the risk of sounding like a broken record (provided you’ve read the previous 4 parts of this blog series): USER EXPERIENCE. It is the primary driving force behind everything Google expects from a website and Genuine Relevance Gets Results (GRGR).

We often hear from clients who have received an email from an SEO company claiming there are severe problems with their website and they urgently need SEO services. Most of these are templated emails blasted out to thousands of recipients. Their salespeople then follow up on any leads brought in by reply emails. But how
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So far in this SEO blog series you will have noticed a common theme: user experience. When writing content, encouraging links to grow your link profile or entering the world of Google+, if you keep that in mind and apply it to everything you do it will be hard to steer yourself wrong. But despite
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If you’ve been keeping up on this 5 part blog series (and I’d strongly recommend you read parts 1 & 2 for context if you haven’t) then you’ll be aware that we’ve been talking a lot about what is now meant by “content” and why it has been given such value as part of the
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This is a question we are often asked by clients, who feel that the higher the number of ‘likes’ their page has, the more credible it appears to their audience. In short, this is a bad idea! Bulk bought likes bring with it two major issues:

This week we wanted to give you a quick insider tip on how to maximise your conversions, and we’ll give you two simple ideas to get you started:

When Google+ launched in 2011 Google seemed to be hoping at the very least that they had a facebook competitor on their hands, if not a facebook killer. But unfortunately this didn’t go according to plan. As a recreational social media platform it pretty much fell flat, but that didn’t stop them.

As a business in the online age, you’d be forgiven for feeling a little overwhelmed when trying to keep up with all of the changes and requirements Google rolls out. The most common grievances I hear from clients have to do with the ever-changing nature of Google and that they sometimes seem to be making
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William Gibson, an author in the Sci Fi genre, has said, “the future is here, it is just unevenly distributed”.